CANactions together with IED - Istituto Europeo di Design (Italy) have launched open-call for one-day workshop aimed at setting the strategic frame for further development of Ivan Honchar Museum as centre of traditional Ukrainian costume and textile.

Title: Design4Museum: Think. Project. Transform. Communicate.

Date: October 15, 2016

Place: National Center for Folk Culture “Ivan Honchar Museum”, (19 Lavrska Str.)

Application deadline: Oct 3, 2016

The aim of the workshop is to recreate the space of the museum, both real and virtual, to create a new life approach among the citizens of the city. General task is to review what is the museum now and what could be done in the near future.

30 participants of the workshop will be divided into 3 groups according to their wish and previous experience with an aim of the complex approach to the task. All groups will work on materials, mood, budget and sketching. These groups are ART EXHIBITION, CORPORATE IDENTITY and EVENT.

The workshop participants will be able to: gain valuable experience of teamwork, work with a real case and practice their presentation skills. By the end of the event the results presentation will take place as well as final booklet with the workshop results will be compiled.


  • young designers / architects

  • the importance of being cross-disciplinary


  • Fill the form

  • CV

  • Portrait photo

  • Portfolio, no more than 5 images in high resolution in .PDF format

Documents have to be sent to before Oct 3, 2016 (23:59 EET).

Tutor: Giovanni Ottonello / Art Director IED - Istituto Europeo di Design / Milan / Italy /

 Giovanni Ottonello was awarded the degree in Architecture at Genoa and after various experiences in the field of museum and scenographic exhibits, approached the world of fashion through the study of fabric in its variety of expressions and designs. Giovanni helped to set up, order and launch an event at the Diocesan Museum in Genoa. He worked with the National Gallery of Palazzo Spinola and Palazzo Ducale in Genoa, the set designer and director Pierluigi Pizzi and the Piccolo Teatro in Milan. Consultant for such companies as Salvatore Ferragamo, Bottega Veneta, Hugo Boss, Mandarina Duck, Rubelli, Conbipel, Carrefour, Artsana, Lancia, Ethos and many others not only in fashion but also in visual merchandising. Food designer for two years at Design Week in Milan, working on a new approach to eat and a new shape of food. His current work involves lectureships and participation in seminars or conferences ranging from graphics, to fashion, from design to photography and contemporary art in various design and fashion institutes. Professor Ottonello is Art Director of IED Istituto Europeo di Design. Some of his collaborations are with Politecnico Milan, Accademia della Scala, Domus Academy, Confindustria Macerata, Italian Cultural Institutes in Moscow, Bogotà, Baku, Saint Petersburg and Munich, Dante Alighieri Association in Nuremberg, Accademy of Fine Arts in Tbilisi (Georgia), FAD School in Pune (India), Ural University of Architecture and Art in Ekaterinburg (Russia), Almaty Technological University (Kazakhstan), Kyiv National University of Technology and Design (Ukraine), Universidad de Los Andes and Tadeo in Bogotá (Colombia), University of Tsinghua, Senmiao, Yingsheng, BIFT in Beijing, NUCH, IDAF in Seoul and many others.

Partners: ICC - Istituto Italiano di Cultura Kiev, National Center for Folk Culture “Ivan Honchar Museum”